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At US$1,100, this NAD CI 980 listing is ambitious compared to the typical used market, sitting clearly above the 75th percentile of US$1,021 and well past the median of US$943 from recent comparable USD listings. While new and certified-reconditioned units routinely ask US$1,599–US$1,999, the used market anchors lower, making this price feel steep unless the condition is exceptional or accessories are notably complete.
The CI 980 remains a highly regarded 8-channel Class AB amplifier for custom installations, delivering clean 50W per channel (8Ω) with ultra-low 0.03% THD and robust bridged power up to 120W. Its durability, low distortion, and ability to drive long wire runs or low-impedance speakers make it a solid choice for multi-zone or home theater setups. If this unit is original-owner, fully tested, and includes cables/accessories, it could justify the ask; otherwise, buyers should expect to negotiate toward the US$943 median.
Independent perspective — not a price guarantee. Always verify condition, accessories and provenance before purchase.
NAD Electronics was founded in 1972 in London by a group of European audio importers frustrated with the hype surrounding Japanese hi-fi products. Led by visionary American executive Martin L. Borish and brilliant engineer Bjorn Erik Edvardsen, the company emerged from a quest to deliver high-performance audio at accessible prices. Their breakthrough came with the NAD 3020 integrated amplifier, the best-selling hi-fi amp in history, which embodied a philosophy of stripping away non-essentials to prioritize pure sound quality.
The brand focuses on core hi-fi categories, excelling in amplifiers—pioneering Class A/B, Class G, and hybrid digital designs—alongside integrated receivers, AV processors, turntables, CD and cassette players, and modern streamers. While not venturing into speakers, headphones, or cables, NAD emphasizes source components and amplification that integrate seamlessly into home theater and custom installation setups, always upholding principles of innovation, simplicity, performance, and value.
Today, as part of Canada's Lenbrook Group and sold in over 80 countries, NAD holds a commanding mid-tier position in the market, revered by audiophiles for affordable excellence rather than ultra-high-end excess. Its "Truth in Power" legacy earns cult status among knowledgeable buyers seeking reliable, award-winning gear that punches above its price, blending vintage heritage with contemporary streaming and hybrid tech.
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