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Should you buy at US$125, or wait for a better-used deal? Based on your comps, this sits above the median of US$104 and between the 25th percentile of US$71 and 75th percentile of US$143, so it reads as a fair-to-slightly-strong asking price, not a bargain or an overreach.
That still makes sense if the unit is clean and complete, because this is a well-liked pocket DAC/BT dongle class piece: small, genuinely portable, and useful if you want easy wireless listening without dragging around a full stack. The upside is strongest if it’s original-owner, lightly used, and includes the cable/packaging and any accessories; at this price, I’d mainly be checking battery health, charge behavior, and that all inputs/outputs work properly.
Independent perspective — not a price guarantee. Always verify condition, accessories and provenance before purchase.
iFi Audio is a British hi-fi technology company founded in 2012 by Abbingdon Music Research (AMR), a prestigious manufacturer of high-end electronics based in Southport, England. The venture was conceived as a way to democratize advanced AMR engineering by applying proprietary technologies developed for premium home audio to portable, more affordable devices. This strategic pivot proved remarkably successful, establishing iFi as a bridge between audiophile-grade sound quality and accessible pricing.
The brand specializes in portable and desktop audio components, with a product portfolio exceeding 50 devices spanning DACs, headphone amplifiers, Bluetooth streamers, music players, power conditioners, and cables. Flagship products include the iDSD Micro, Hip DAC, xDSD, and xCAN amplifier, all engineered to deliver high-resolution audio support and studio-quality fidelity in compact form factors. iFi has also gained recognition for innovation in wireless audio, notably with their GO Pods earphones featuring xMEMS technology and their Bluetooth-enabled DAC/amp solutions.
iFi occupies a distinctive mid-to-premium market position, offering audiophile-caliber performance at entry-level to mid-tier pricing. The company sources components globally from Germany, Japan, and the USA, and employs proprietary technologies such as PureWave balanced circuitry to minimize noise and distortion. Rather than competing in the ultra-luxury segment, iFi targets discerning listeners who demand measurable sonic improvement without premium price tags, making it a trusted choice for both portable and desktop audio enthusiasts.
See all iFi Audio listings on RADAR.
