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---FOR LOCAL PICKUP IN MADISON, WISCONSIN ONLY---If you're interested in demoing this item in person or have any questions, please call/email/message the shop beforehand with any inquiries:For sale is an Audio Technica LP-120-USB Direct Drive fully automatic turntable in fully functioning, serviced condition. This table is equipped with a AT PRO 11e cartridge with a brand new replacement stylus that has been professionally aligned, checked for counterweight/azimuth, etc. The rest of the unit has been serviced - main platter bearing has been cleaned and lubricated, all auto mechs cleaned/lubed, dust cover polished, unit detailed. Please review all images prior to purchased.Condition: Very GoodService:Cleaned and lubricated main motor and platter bearing.Verify speed via strobe. Ensure button functionalityVerify alignment, counterweight, azimuth, anti-skate, and calibration of stylus/tonearm height.Play test in full system for 4+ hours to verify functionalityAll original hardware and features have been inspected, tested, and verified by HiFi Haus in Madison, WI as described.Note from HiFi Haus:Have any questions? Please reach out to us directly. Brick and mortar shop located in Madison, WI. All items are tested, cleaned, and serviced before listing. This item is NOT available for shipping. Thank you for looking!
At US$299, this sits a bit above the US$249 median and still below the US$375 75th percentile, so it reads as a fair-to-slightly-ambitious asking price rather than a bargain. For a clean, complete example, that’s not out of line, but it’s not the kind of price that demands instant action.
This is a popular entry-level deck because it’s easy to live with, widely supported, and familiar to vinyl buyers who want a straightforward setup. The real value is in condition and completeness: a healthy tonearm, stable speed, intact dust cover, and all original accessories can make US$299 reasonable; missing pieces or signs of heavy use should push you to negotiate.
Independent perspective — not a price guarantee. Always verify condition, accessories and provenance before purchase.
Founded in 1962 in Tokyo's Shinjuku district by Hideo Matsushita, Audio-Technica began as a phonograph cartridge specialist, launching the innovative AT-1 moving-magnet model with a diamond-tipped cantilever that revolutionized affordable high-fidelity playback. Starting with just three employees in a rented house and one million yen in capital, the company quickly expanded, supplying cartridges to Japanese audio manufacturers and relocating as demand surged. This heritage of precision engineering and democratic access to superior sound defines its enduring Japanese craftsmanship.
Audio-Technica has broadened far beyond cartridges into a comprehensive lineup of hi-fi essentials, excelling in headphones, professional microphones, turntables, and phonographic styli. While not heavily focused on amplifiers, speakers, or DACs, it produces elite receivers, wireless systems, and cables, alongside OEM transducers and sensors for pro audio. Its turntables and headphones span entry-level to audiophile grades, with Bluetooth and noise-cancelling models bridging consumer and studio needs.
Renowned for delivering exceptional value through durable, innovative design, Audio-Technica occupies a solid mid-tier position in the hi-fi market, prized by enthusiasts for reliability without extravagant pricing. It garners consistent awards for performance and builds trust via Olympic-grade microphones and global subsidiaries, appealing to discerning buyers seeking proven engineering over boutique exclusivity.
See all Audio-Technica listings on RADAR.
