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The Chord Company Signature coax Digital Cable CONDUCTORS: Pseudo-balanced solid core ultra-cast oxygen free copper signal and return conductors. CONFIGURATION: 75 Ohm twin coaxial, separately shielded signal and return conductors. CONDUCTOR INSULATION: Low dielectric value gas foamed polyethylene. SHIELDING: Dual layer, high density woven braid and specially developed composite shield designed to be effective at high frequencies. JACKET: Conductors encased in soft PVC to reduce mechanical noise, protective outer layer. Braided external jacket. COLOUR: Red. TERMINATIONS: Chord ultra low mass R
At A$300, this Chord Company Signature coax digital cable is a genuine bargain, sitting well below the typical used market range of A$450–A$600 for this well-regarded model. Even conservatively, A$300 is below the 25th percentile for used listings, making it a strong deal for a cable known for its clean, detailed digital transmission.
The Signature coax is a favorite among enthusiasts for its ability to deliver tight timing and low noise without sounding sterile, making it a reliable upgrade for CD transports, DACs, and streamers. Since it’s a coaxial digital cable, it has no active components to fail, and wear is limited to the connector ends—so a clean listing at this price is a clear buying opportunity, especially if it includes original packaging or extra length.
Independent perspective — not a price guarantee. Always verify condition, accessories and provenance before purchase.
The Chord Company was founded in 1984 in Salisbury, England, born from a serendipitous dinner conversation among Naim Audio retailers visiting from the US. They sought a high-quality DIN-to-RCA interconnect cable, unavailable at the time, prompting Sally Gibb—then married to a Naim executive—to propose crafting them herself. With Naim's endorsement, she launched the venture, naming it for the American term "cord" and its musical resonance, while insisting on fully British design and construction. Early prototypes were tested with Naim expertise, hand-built by friends, establishing a heritage rooted in precision and hi-fi passion from its Wiltshire headquarters near Stonehenge.
The company specializes exclusively in analogue and digital cables, spanning interconnects, speaker wires, power cords, and tonearm cables across performance tiers from entry-level C-series to flagship Leyline ranges. Unlike brands delving into amplifiers, speakers, or DACs, Chord focuses intently on signal integrity, employing advanced shielding, conductor materials, and geometry to minimize noise and preserve dynamics—catering to systems from budget setups to ultra-high-end rigs.
Renowned as a high-end boutique leader in the cable market, The Chord Company commands respect among discerning audiophiles for delivering exceptional value, transparency, and build quality that punches above its price. Its steady growth and international acclaim affirm a niche position: not vintage or mid-tier, but a go-to for upgrades that reveal system potential without ostentation.
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