RADAR is a price search engine. We link to the original listing — we never sell direct. Transactions happen on the source site.
The Chord Company Sarum Super Aray 5pin 180 DIN interconnect cable for Naim
These are serious high-end cables, and the asking price stands out as a strong deal. At £875, it sits below the £948 median and just above the £772 lower quartile, which makes it attractive for a clean used pair in excellent condition.
Sarum is well regarded for bringing a notably open, resolved, and refined presentation without getting aggressively etched. For a buyer who already values cable performance and wants a worthwhile step-up, this looks like a sensible opportunity, especially if the terminations are correct for the system and the run length suits the setup.
Independent perspective — not a price guarantee. Always verify condition, accessories and provenance before purchase.
The Chord Company was founded in 1984 in Salisbury, England, born from a serendipitous dinner conversation among Naim Audio retailers visiting from the US. They sought a high-quality DIN-to-RCA interconnect cable, unavailable at the time, prompting Sally Gibb—then married to a Naim executive—to propose crafting them herself. With Naim's endorsement, she launched the venture, naming it for the American term "cord" and its musical resonance, while insisting on fully British design and construction. Early prototypes were tested with Naim expertise, hand-built by friends, establishing a heritage rooted in precision and hi-fi passion from its Wiltshire headquarters near Stonehenge.
The company specializes exclusively in analogue and digital cables, spanning interconnects, speaker wires, power cords, and tonearm cables across performance tiers from entry-level C-series to flagship Leyline ranges. Unlike brands delving into amplifiers, speakers, or DACs, Chord focuses intently on signal integrity, employing advanced shielding, conductor materials, and geometry to minimize noise and preserve dynamics—catering to systems from budget setups to ultra-high-end rigs.
Renowned as a high-end boutique leader in the cable market, The Chord Company commands respect among discerning audiophiles for delivering exceptional value, transparency, and build quality that punches above its price. Its steady growth and international acclaim affirm a niche position: not vintage or mid-tier, but a go-to for upgrades that reveal system potential without ostentation.
See all The Chord Company listings on RADAR.
Hifitörget
SE
audio-markt.de
Good
audio-markt.de
Good
HiFi Forsale
Excellent
audio-markt.de
Good
audio-markt.de
Good
DE
