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Seller's Description

Chord Sarum Super Aray 2x RCA-RCA Cables - 2mrnThe RCA interconnect cable uses micro-polished silver-plated conductors, with a gas-foamed PTFE dielectric and high-density foil and braid combination shielding. Key improvements include the proprietary Super ARAY technology and a PTFE plug surround.

Our Thoughts RADAR AI

Should you accept £1,150 for this Chord Company SARUM speaker cable as a fair market entry? At £1,150, the price sits just above the median of £1,058 from 13 recent GBP listings, making it a solidly fair deal rather than a bargain or an ambitious overprice. It is comfortably below the 75th percentile of £1,544, confirming you are not paying a premium for a standard used item.

This cable is well-regarded for its Super ARAY topology and ChordOhmic connectors, delivering smooth, detailed sound that excels in midrange clarity. The excellent condition and clean listing suggest a genuine buying opportunity, especially if the cable includes original accessories or shows minimal wear. With no material failure points common to this line and a price that reflects true market value, it is a smart upgrade for any enthusiast seeking refined audio performance.

Independent perspective — not a price guarantee. Always verify condition, accessories and provenance before purchase.

About The Chord Company

The Chord Company was founded in 1984 in Salisbury, England, born from a serendipitous dinner conversation among Naim Audio retailers visiting from the US. They sought a high-quality DIN-to-RCA interconnect cable, unavailable at the time, prompting Sally Gibb—then married to a Naim executive—to propose crafting them herself. With Naim's endorsement, she launched the venture, naming it for the American term "cord" and its musical resonance, while insisting on fully British design and construction. Early prototypes were tested with Naim expertise, hand-built by friends, establishing a heritage rooted in precision and hi-fi passion from its Wiltshire headquarters near Stonehenge.

The company specializes exclusively in analogue and digital cables, spanning interconnects, speaker wires, power cords, and tonearm cables across performance tiers from entry-level C-series to flagship Leyline ranges. Unlike brands delving into amplifiers, speakers, or DACs, Chord focuses intently on signal integrity, employing advanced shielding, conductor materials, and geometry to minimize noise and preserve dynamics—catering to systems from budget setups to ultra-high-end rigs.

Renowned as a high-end boutique leader in the cable market, The Chord Company commands respect among discerning audiophiles for delivering exceptional value, transparency, and build quality that punches above its price. Its steady growth and international acclaim affirm a niche position: not vintage or mid-tier, but a go-to for upgrades that reveal system potential without ostentation.

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