Clarus Cables

Clarus Cables was established in 2011 in Orlando, Florida, as a subsidiary of Gordon J. Gow Technologies Inc., the parent company that originally launched the Tributaries brand in 1991. The brand draws its heritage from Gordon J. Gow, the renowned McIntosh engineer whose legacy inspired the company’s founding, while its technical development is led by chief engineer Jay Victor, a cable designer with eight years of research and five patents behind the Clarus line.

The company focuses exclusively on high-performance audio cables, producing speaker cables, interconnects, power cords, USB digital cables, and RCA analog cables for two-channel hi-fi systems. Unlike its sister brand Tributaries, which targets the A/V and home theater market, Clarus was created specifically for high-end, music-focused audio setups, with flagship products like the Crimson MK II series representing their most premium offerings.

Clarus occupies a niche boutique position within the high-end audio market, known for premium pricing and lifetime warranties on all products. Its reputation is built on U.S. assembly using ultra-quality domestic and foreign components, appealing to knowledgeable audiophiles seeking top-tier cable performance rather than mass-market availability. The brand is recognized among serious two-channel enthusiasts as a specialized, high-caliber option in the premium cable segment.