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The v2 is an older but still current-generation design rather than an obsolete first version, and the timing matters mainly because its compact 24V architecture remains easy to integrate. At £297, this is a strong deal: it sits below the £281 25th-percentile mark by only a small margin and dramatically below the £913 median from 47 comparable listings. Assuming it is working and complete, the price is hard to fault.
The 110LP v2 is well regarded for its quiet, clean performance and unusually useful cartridge matching. Adjustable gain from 40–66dB, impedance from 10Ω to 47kΩ, capacitance options, and selectable RIAA/IEC curves make it comfortable with both MM and MC cartridges. The small chassis also suits compact systems without sacrificing flexibility. Check that the dedicated 24V supply is included and confirm the RCA sockets and DIP-switch settings are sound, but at this money those are sensible checks rather than reasons to walk away.
Independent perspective — not a price guarantee. Always verify condition, accessories and provenance before purchase.
Moon by Simaudio traces its roots to 1980, when Victor Sima, an audio engineer who emigrated from Israel to Canada, founded Sima Electronique in Quebec with a deliberate mission to craft superior-sounding audio products at accessible prices. Initially targeting professionals, the brand quickly won over audiophiles for its value and sonic excellence. Sima retired in 1994, selling to Jean Poulin, whose leadership elevated the company; by the late 1990s, the premium MOON series emerged from the successful Celeste line, embodying innovation and engineering precision while remaining privately held for unwavering control.
The brand specializes in high-performance electronics, excelling in integrated and power amplifiers, preamplifiers, DACs, and streaming solutions that prioritize musicality and build quality. Hand-assembled in-house with custom chassis and rigorous burn-in testing, MOON products span reference-grade separates to all-in-one systems like the ACE, alongside multi-channel AV amplifiers. While not venturing into speakers, turntables, headphones, or cables, their focus on pure analog and digital playback delivers cosmic precision and futuristic design.
Positioned firmly in the high-end market, Moon by Simaudio commands respect among discerning buyers for its clear, natural sound that makes music visceral rather than tweaky. Exported to 45 countries with accolades from Stereophile and The Absolute Sound, it rejects mass-market compromises, offering approachable luxury that bridges specialist hi-fi with broader appeal—vibrantly successful today as a Canadian benchmark for uncompromising performance.
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