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At £395, this Mission 778X is ambitiously priced, sitting well above the £290 75th percentile for used GBP listings, whereas a fair deal would hover near the £128 median. For this price, a buyer could easily secure a new unit from competitors like Audio Advisor, which lists it at £549, making the used asking price feel steep compared to the clear alternative of buying fresh.
Despite the high ask, the 778X remains a compelling buy for enthusiasts seeking its modern 1980s-inspired design, Bluetooth 5.0 streaming, and dedicated MM phono stage in a compact chassis. Its 65W output and ESS Sabre32 DAC offer genuine sonic upside for vinyl and digital sources, and if this unit is original-owner clean with all accessories, it represents a chance to own a well-regarded, feature-rich amplifier without the full new retail cost.
Independent perspective — not a price guarantee. Always verify condition, accessories and provenance before purchase.
Mission Electronics, a British hi-fi icon, was founded in 1977 by Farad Azima in the UK, rapidly emerging as a pioneer in acoustic engineering. Azima, a former audio importer and distributor, infused the brand with innovative drive, launching the revolutionary Mission 770 loudspeaker in 1978—the world's first with a commercial polypropylene bass unit. This debut set benchmarks for clarity and bass response, propelling Mission to prominence amid the golden era of British hi-fi.
The brand excels in loudspeakers across sectors, from seminal 1970s and 1980s models like the 770 to high-end masterpieces such as the 2001 Pilastro, Elegante, and SX series. Under Peter Comeau's acoustic leadership since 1999, Mission has expanded into hi-fi electronics, including amplifiers and home cinema systems, while maintaining an engineering-first ethos. Now part of the International Audio Group since 2005, with production in Shenzhen, it leverages advanced manufacturing for components like cables and turntable ancillaries, though speakers remain its core strength.
Mission holds mid-to-high-end status, revered by discerning buyers for award-winning performance—What Hi-Fi? Best Loudspeaker (2000, 2001), EISA Speaker of the Year (2001, 2003)—and timeless appeal. A management buyout refined its retail focus, positioning it as a reliable benchmark against pricier rivals, blending heritage innovation with accessible excellence for serious audiophiles.
See all Mission listings on RADAR.
